The first thing a client asks on the phone is the price per square metre. If they haven't seen what that price pays for, the call stays on price.
A sales system built for construction and hospitality businesses.
Your product is better than it looks online. We work to get you found, to earn the trust of clients in your home market and abroad before the first call, and to see inquiries through to a signed deal.
Let’s talkBuild film · in production
What the work includes
Strategy SEO Brand Website
Inquiry CRM Signed deal
Report Iterate Grow
02 What we do
We start with how you sell and only then get to the website. After launch, we stay and show you the numbers.
A website rarely sells on its own. So we set up the whole path a client takes to a signed deal and measure every step.
Let's talk Every client finds their own way to you
Families, dealers and agents need to see different things, but your website tells them all the same story. Families look for a house on Google, so we build website pages and a Google Business Profile that answer their searches and show your houses and reviews. Dealers will find your production and documents on the site. An inquiry from an agent arrives in your CRM with their name on it.
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Inbox Search MK
ContactTypeSourceStageCreated
EN Ewa Nowak Family Google search Waiting for a reply 10:42
HP Holzhaus Partner Dealer Website · documents Estimate sent Yesterday
PL Piotr Lis Agent Agent Jan Kowal Waiting for a reply 09:15
MW Maria Weber Family Ads Signed Mon
TB Tom Becker Family Google search Turned down Mon
You know where every inquiry stands
Inquiries keep coming, but many get lost on the way to a signed deal, and nobody can say where. A new inquiry from your website or ads reaches your phone straight away. In your CRM, each one shows its stage: waiting for a reply, estimate sent, signed or turned down.
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Inquiries Search MK
Waiting for a reply 2 House 120 m², turnkey New Ewa Nowak Google 2 h Cabin 80 m² Piotr Lis Agent 5 h
Estimate sent 2 House 150 m² Holzhaus Partner Website 1 d Cottage 210 m² Lena Schulz Ads 3 d
Signed 1 House 135 m² Maria Weber Ads 6 d
Turned down 1 Sauna 40 m² Tom Becker Google 1 wk
A monthly report and a call about it
The contractor launched the site and disappeared without ever showing you what your money bought. You get a short report: how many inquiries came in, from where, and how many became deals. We go through it together and decide what to fix next.
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Report · September Search MK
Inquiries 14 Signed 3 Where from Google search 7 Ads 4 Agents 3
Notes for the call Mon, 10:00 · Report call Next fix: the “Turnkey houses” pageAds: keep, 4 inquiries this monthAgents: two new links 03 Who it's for
What do your clients ask first?
It's a different question in construction and in hospitality. That shapes what your clients need to see.
Guests first ask what there is to do, and only then check the price. If they don't get that answer from you, they book on Booking.com.
Who we’ve worked with
Selected work
Enkoss: brand, website and LinkedIn as one system
They came to us with no logo, no website and no name in the market.
Memory & Company: a website built around inquiries
After launch, the client asked us to look after the site too.
Silvergate: senior living with hotel-level service
Tours used to be booked by phone. Now the “Book a tour” buttons across the site open the booking straight away.
06 How we work
We do the work. We only call you in for decisions.
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01 Call
From you 30 min
Our work we review your website before the call
We get to know each other and show you what we found on your website. After the call, you get a proposal with a fixed price and decide whether to go ahead.
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02 Strategy
From you interview and plan sign-off
Our work 1 week
Together we work out who your clients are and how they find you: ads, dealers, trade fairs or search. We look at what they need to see and where inquiries get lost. You get a plan that sets out the work step by step.
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03 Build
From you approvals, photos, prices
Our work 3–4 weeks
We put together your brand, website and company profiles on Google and LinkedIn. Behind them, we set up the inquiry route from the form to a CRM and straight to your phone. We also add tracking, so the report can show where inquiries come from. Missing photos or video? We'll arrange the shoot and quote it in the proposal before we start.
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04 Launch
From you check and accept
Our work a few days
Before launch, we check with you that inquiries from the site reach your phone.
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05 Report & fixes
From you 30 min a month: report call
Our work first report on day 30, then monthly
The report shows what brought in inquiries and deals: your website, ads or profiles. Then we agree with you what to fix next.
First step
A 30-minute call, free
We'll show you where your website loses clients, what to fix first and what it costs. If it makes sense, the next step is a two-week Conversion Diagnostic: a prioritised map of the weak spots and how to fix each one.
07 Our guarantee
Before we start, you’ll know how many inquiries you get today. After that, you can check every number yourself.
Where each inquiry came from
How each inquiry ended
Go deeper with a Conversion Diagnostic
- What it is
- We send a test inquiry and study your analytics.
- You get
- Every finding in writing, with what it costs you in lost deals.
- The fee
- Credited towards your project if you start within 60 days.
- Guarantee
- If the Conversion Diagnostic doesn’t surface at least 10 concrete revenue opportunities, you don’t pay.
05 Who you’ll talk to
“I know both sides: the one who builds and the one who buys. So we’ll talk about your sales, not about how pretty a website can be.”
Anastasiia Parashchak, founder
- Daughter of an engineer who designs his own woodworking machinery. In business since 1991, his company exports to France. I sell the Romashka houses made on that machinery.
- With a business partner, I’m building a holiday complex in the Carpathians. My father built the house there, and first guests are due in spring 2027.
- Seven years in web design, five of them on websites for senior living communities in the US and Canada. Their clients take their time and pay a lot.
Your inquiries, prices and clients stay yours. It’s in the contract.
Book a 30-minute call
Free. Pick a time and the invite will come by email.
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